Ideas are nothing without...

I expanded on my own tweet… Ideas are nothing without getting them seen the ability to ship people using them Ideas get better when show we care add va-va-voom to them there is love and appreciation for them we listen to feedback evolve with the market we trust our conviction

Fresh Perspectives as a new old CEO

I’ve gone back to my old job. It’s really a new old job. I've been thinking about how to write about it. Where do I share it? Do I share it? What depth do I go to? There’s a small team behind Ministry of Testing,

Juggling is the reality

My indie life has always been about juggling. There’s no escaping it. I posted this the other day on X. I try my best to put out a true picture. The juggling never seems to stop. The only that seems to change is the intensity of it all. I’

Own the social content creation process rather than it owning you

How I am writing short form and social content today

Competition isn't for everyone

There's a pattern with some of my kids. Patterns are interesting, We should observe and pay attention to them. What is something that keeps reoccurring, and why? And then what can we do to make it work in a way that we feel is good, or better. One

Business validation and the flawed MVP mindset

Why we need to stop over focusing on validating products

Precision. Focus. Care. Practice.

I snapped this photo a few years ago. My girl was 3. She picked up an Underground ticket and a pair of scissors. She then proceeded to cut it. I was curious and watched from a distance. Her focus was intense. Within a space of about 30 seconds she was

Learning to read on the go

One area I've always had room to improve upon is sitting down and doing reading and writing practice. It's probably the thing that gives me the most guilt around home education. On the reading side it's turned out fine for two of our kids

What's On Your Not To Do List?

Most indiependents have a long to do list. But what's on your NOT to do list?

Appreciating the ask

It's been a while since we've experienced the school system. We had a bit of a reminder of it when a couple of my kids went part-time to a Steiner school. They chose not to continue after a term. What I clearly remember from a parent&