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Conference Observations

During my limited time of running conferences I’ve come across some observations that I thought I would share.  This is from experience of organising TestBash. People Advised Me Against It Before starting TestBash I spoke to several people about the idea.  Many of them told me to be very careful. That conferences are very hard [...]

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Thoughts On Conferences

Yeah, I’m running a software testing conference.  It’s only our second one. It’s still nerve racking. There’s still alot of work to do, it doesn’t ‘just happen’ and we are still learning with each thing we do. We want to make it something we are proud of and this in my heart especially means giving people [...]

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You don’t launch a popular _______

You don’t launch a popular blog, you build one. – Seth Godin This resonates with me. Because it applies to most things in life. You don’t launch a popular community, you build one. You don’t launch a successful career, you build one. You don’t launch a successful startup, you build one. You get the picture. [...]

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Brighton Community Managers

Having run communities in various forms over the past 5 years or so I thought it was about time I met some other ‘community manager’ type people.  It seemed like the ideal time with Community Manager Appreciation day coming up in January. So I went ahead and scheduled a meetup for community managers or those [...]

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Infographic: Monetising a Website

I created a MindMap a shortwhile back on Communities as a Business.  It’s something very close to my heart having been involved in creating various communities, some for fun, others with a focus on how to make them work financially. This infographic covers monetising a website, a useful guide for those looking to make their [...]

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When Free Is Not Always The Best

I’ve had many thoughts and dilemas about how to approach building a community as a sustainable business. People want things for free, no doubt about it. But there’s also the trend of people paying for things because they like it.  They could quite easily get away with not paying, but many people are opting in [...]

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How Marketeers Ruin Social Media

I’ve created this based on my experience of community building within the Software Testing Club.  It’s mostly true, though somewhat (not very) exaggerated. I should also add that not all marketeers are like this

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Communities as a Business – A Checklist of Revenue Models

I’ve done my fair share of community building over the past few years and over that time I’ve researched and practiced specific business/revenue models. Some with more success than others! I thought it would be handy producing a quick reference list of potential revenue streams to explore.  FWIW, I’ve not used every method listed here! [...]

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How Will You Make Someone’s Day?

Small things can really make someone’s day. A compliment. A pat on the back. A thank you. Mostly people don’t bother, think it won’t make a difference.  This is a shame.  I’d really recommend it.  Perhaps commit yourself to going that extra mile for someone once a week…what’s the worst that could happen? I’ve been [...]

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On A Diet of Information

So, the consumption of information is an interesting topic for me. It’s kind of crucial to have an understanding of it in order to run the Software Testing Club and The Testing Planet. It’s part of the job of running a website, community and publication, isn’t it? I should understand how people are consuming information. [...]

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